Microsoft Azure AD rebrands to Entra ID: What does it mean for users?

Microsoft has announced that it is rebranding its Azure Active Directory (Azure AD) service to Microsoft Entra ID. The name change is part of Microsoft's ongoing commitment to simplify secure access experiences for everyone.

Azure AD is a cloud-based Identity and Access Management (IAM) service that helps organisations manage user identities and control access to their applications, data, and resources. It is a popular service used by businesses of all sizes.

The name change to Microsoft Entra ID reflects the fact that Azure AD is now part of a broader Microsoft Entra product family. Microsoft Entra is a suite of identity and access management products that help organizations secure their digital assets.

In addition to Azure AD, the Microsoft Entra product family includes:

• Microsoft Entra Permissions Management: A service that helps organizations manage access to sensitive data and applications.
• Microsoft Entra Verified ID: A service that helps organizations verify the identity of users and devices before granting access.
• Microsoft Entra Private Access: A service that helps organizations create secure connections to their on-premises applications and data.

The rebranding of Azure AD to Microsoft Entra ID is a significant change, but it is designed to make it easier for organisations to manage their identities and access. The new name reflects the broader Microsoft Entra product family and the company's commitment to simplifying secure access experiences for everyone.

Here are some of the benefits of using Microsoft Entra ID for users:

• Simplified access to applications and resources: Microsoft Entra ID makes it easy for users to access the applications and resources they need, regardless of where they are located. Users can sign in with a single identity and password and access their resources from any device.
• Enhanced security: Microsoft Entra ID provides a number of features to help organisations protect their users and data. These features include multi-factor authentication, conditional access, and risk-based authentication.
• Improved compliance: Microsoft Entra ID helps organisations comply with a variety of regulations, such as GDPR. The service provides a number of features to help organisations audit user access and track compliance.
• Scalable and cost-effective: Microsoft Entra ID is a scalable and cost-effective solution for organisations of all sizes. The service can be easily deployed and managed and priced based on usage.

Overall, Microsoft Entra ID is a powerful and versatile identity and access management solution that offers a number of benefits for users. Microsoft Entra ID is a great option if you are looking for a secure, reliable, and easy-to-use IAM solution.

To learn more about Microsoft Entra ID and how it can benefit your business, get in touch to speak with one of our experts today.